Grow Your Business With The Lawyer Station
Shortcomings of Traditional Advertising:
With traditional advertising on billboards,
radio, and television, you are taking a “shotgun” approach wherein you are
paying a premium price for the exposure of whichever media outlet you choose
hoping that a high percentage are qualified prospects for your firm. This
approach is riddled with problems as every firm is well aware of whether it’s
the use of outdated demographic data, respondents not being in your target
market, or simply not being able to directly (or indirectly) correlate any
business growth to your advertisement (without asking each prospect where they
have heard of your firm and hoping for a correct answer).
The Lawyer Station Difference:
The Lawyer Station takes the client attorney matching process to an
entirely new level with features, options, and pricing not seen anywhere else in
the industry. We take care of all the marketing, search engine optimization,
online and print advertising in order to get the consumer traffic you need to
grow your business and The Lawyer Station charges
only $4 per Standard prospect match;
plus coming in the first quarter of 2012,
you will be able to set your own per-month cap on prospects to be sure that you
are not going over your budget and we are going to offer a pre-purchase option
for further discounts. You can also put your subscriptions on hold (for
vacations, furloughs, high workload times, etc.) so you don’t have to pay for
prospects you will not use.
Targeted Prospects:
With The Lawyer Station, you get
targeted respondents based on case type and geographical location so you are
sure to get exactly the prospects you are looking for each and every time; in
fact, if you are not satisfied with a prospect match provided by The Lawyer
Station, we offer self-service crediting, completely removing any hassle.
Additionally, we use very comprehensive intake forms so that you have all of
your questions answered and save time on the initial contact.
Pre-Qualified Option:
Yet another benefit of using The Lawyer Station for matching your firm
to prospects is our pre-qualified lead option. This option sends the prospect to
one of our highly trained operators for the initial contact in order to validate
the information in the intake form, gather any missing or incomplete data, and
ensure the best time and method of contact prior to sending it to your firm.
This option is perfect for firms that might not have the staff to make the
initial calls or for firms with such high call volume that they need to maximize
efficiency with current staffing levels. This type of service does come with a
slightly higher cost, but at only $5 per pre-qualified prospect, it is far from
a budget-buster and more than pays for itself with the time it saves.
Sales Tools:
Our member law firms enjoy the benefits of our development staff’s late
hours to bring them detailed reports on current prospects, past prospects,
projections, missed opportunities, and a management system for tracking
prospects from initial contact to closing (coming in the first half of 2012). We
are constantly making improvements to our system including intake forms and
questionnaires, reports, sales tools, filtering, and distribution in order to
give you everything you need to successfully grow your business.